Summary



During the initial launch of Bagnall Haus, Roxy-Pacific moved 71 out of 113 freehold homes with an overall selling price of $2,490 psf.





Introduction



For individuals who enjoy straightforward city connectivity, Bagnall Haus has drawn significant attention from home seekers due to its freehold tenure.


Launch Day and Sales Performance



Teo Hong Lim, the executive chairman of Roxy-Pacific, shared that 71 out of 113 units at Bagnall Haus were snapped up on the first day of launch, representing around 63% sales, with buyers paying a mean price of $2,490 psf.



Around 90% of purchasers at Bagnall Haus are local citizens. Teo notes that they include those with wide-ranging budgets, with two- and three-bedroom apartments standing out in popularity, and some buyers opting for the spacious five-bedroom layouts as well.


Project Location and Unit Variety



Bagnall Haus stands on a 74,280 sq ft freehold site along Upper East Coast Road in District 16, featuring three five-story blocks with 113 homes. These range from a 495 sq ft one-bedroom plus flexi design up to 1,528 sq ft five-bedroom layouts.



Ismail Gafoor, PropNex CEO, notes that smaller one- and two-bedroom units made up about 59% of the total sales, going for below $2.1 million, while three-bedroom units sold in the $2.3–$2.7 million range. Four- and five-bedroom homes fetched between $3 million and $3.8 million.



This $2,490 psf average struck a chord with home seekers. Gafoor remarks that new 99-year offerings in the OCR have reached higher price levels, leading many to see added value in Bagnall Haus’s freehold status at a comparatively lower psf.


Commercial Units and Buyer Profiles



The development’s small commercial shops, each spanning 172 sq ft, have also been purchased for $688,000 apiece, or $4,000 psf.



According to ERA Singapore CEO Marcus Chu, the bulk of buyers plan to occupy their homes. Some are moving from larger landed houses into smaller, newer spaces, while others are simply upgrading from nearby neighborhoods.


Emerald of Katong Prices


Buyer Demographics and Preferences


Accessibility and Nearby Amenities



The site also benefits from being near reputable schools, such as Temasek Primary School, which sits within 1km, making it a draw for families with young children.



With Sungei Bedok MRT Station on the way, Bagnall Haus residents can reach a transit hub at Bedok South MRT in a single stop, enhancing access to bus services, shops, and new housing.


Market Insights and Conclusion



Huttons Asia CEO Mark Yip attributes the robust sales to long-standing buyer interest, a freehold title, and the convenience of nearby MRT access. He explains that the upcoming Bayshore transformation further elevated Bagnall Haus’s prospects.



For local families in District 16, Bagnall Haus symbolizes a blend of freehold security and direct MRT connectivity. Many see it as a future-friendly choice, especially with pending developments in the Bayshore area.


Alternative Conclusion



If you aim to settle in a well-connected district and prefer a freehold property, Bagnall Haus stands out. Its swift sales reflect the blend of local school access, upcoming transit links, and overall value.